You have been invited by our supporting partner


amsterdam&partners is pleased to invite you to the I Meet Hotel Conference – Amsterdam Edition scheduled on the 6th of March 2020. 

I Meet Hotel is the first global industry event connecting hoteliers to the future of hospitality. Together, we will give our audience the keys to higher revenue, new technologies, innovative business models, trends in marketing and media, and customer loyalty. I Meet Hotel serves as the conduit to help build networks, business opportunities, partnerships, and sustainable services.

How to claim your tickets

⇓Using the form below and enter the promo code that was sent with the invitation email for your complimentary tickets.⇓

The Venue

Heineken Experience

In 1868, Gerard Adriaan Heineken built his very own brewery on the outskirts of the city. The building became an instant icon. As the brewing company grew, so did Amsterdam, and in 1988, the brewery closed its kettles and the production moved to the south of Holland. Now, the brewery serves as both a museum and event space.

Michael Ros - Bidroom

Meet one of our speakers

I Meet Hotel aims to encourage innovation and customer excellence in hospitality by putting together leaders and speakers who shape the future of the industry. Returning as one of the key speakers is’s Co-founder and CEO Michael Ros. Bidroom was founded in 2014 to provide both hoteliers and travellers with a fairer online travel community whereby travellers have guaranteed lower prices for rooms and hotels pay no commission due to Bidroom’s unique membership. 

I Meet Hotel provides an informal and more exclusive environment meant to build lasting connections and relationships within the hospitality industry. It is a great event because it brings together those who are extremely passionate about hospitality.

Bas Lemmens

President of and

Martine Kveim

Co-Founder and Head of Strategic Partnerships at CHOOOSE

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Amsterdam Edition
6th March 2020
2:45 pm - 3:10 pm


3:15 pm - 3:35 pm

Managing your partners for success

James Lemon
Founder and CEO at The Growth Works
3:40 pm - 4:00 pm

The way forward: The ever changing landscape of hospitality

Co-Founder and CEO, Bidroom

Michael Ros is the Co-Founder and CEO of Bidroom. Bidroom is the first membership hotel booking platform that can really guarantee the best hotel price for its members and increase revenue for hotels.
By using our self-developed unique technology we can automatically generate the best price without charging any commission to hotels. We can make our revenue with a disruptive and future proof business model, where members pay a recurring annual subscription fee.

4:05 pm - 4:25 pm

Impact: Tourism and the future of growth

Geerte Udo
CEO of amsterdam&partners
4:30 pm - 5:00 pm

Coffee Break

5:05 pm - 5:25 pm

Localization of customer facing content in the age of personalization: How to reach the hearts and minds of your customers

Matthijs Kooijman
Commercial Director at Attached - language intelligence

In this session, Commercial Director from Attached - language intelligence, Matthijs Kooijs will discuss;

• Do’s and don’ts: examples of good and bad localization in the travel industry
• Choices: when, what and how to localize your content and communication
• Best practices for successful localization

5:30 pm - 5:50 pm

Automation of group travel

Bas Lemmens
President of and

Climate Emergency: The Future of Sustainability and your Hotels *Panel*

Jeroen Greven
Executive Academic Director SHMS - IHTTI
Martine Kveim
Co-Founder and Head of Strategic Partnerships at CHOOOSE
Erik van Dijk
Managing Director of KMVK Foundation (Green Key)
Patrizio Ambrosetti 
Global Head of Launch and Partnerships at Selina
Richard Lindberg
Founder and CEO of One Planet Rating

The growing concerns over sustainability and the environmental impact of over-tourism are changing the way people travel. In this session, our environmental experts will provide useful ways a hotel can lessen their environmental footprint and how this potential future will affect their hotel.

6:30 pm - 7:30 pm

Networking - A chance to get to know each other


Grab a drink, some snacks and connect with other industry members. This is an excellent time to build new networks and reinforce your existing ones. Also, you will have the chance to engage with our speakers and sponsors!