our event speakers
Revenue management in the (post)-COVID era: a New Demand, a New Approach
After the lack of demand, this summer we saw growing demand for so-called 'Revenge Travel'. But, things were different for demand, patterns, and reliable data for strategy. Revenue management is evolving and we need to apply a new approach to data and work activity. So, how can a revenue professional optimise revenue in the current scenario? What to focus on? Which new strategy to apply? Learn everything you need to know at our new Revenue Management Summit!
From Revenue Management to Demand Management
Revenue Management has evolved over time and continue to evolve. The same goes for revenue managers skills! Now that technology solutions are more and more affordable and the market is so dynamic, they must switch their focus from crunching data to define the right price, towards a strategic approach that gives revenue managers the opportunity to lead in commercial roles. We will discover the new role of the revenue manager and what they must look at to become revenue strategists.